Saturday, October 5, 2019

Summarizing Four Articles Essay Example | Topics and Well Written Essays - 1000 words

Summarizing Four Articles - Essay Example Similarly, reducing the abuse and use of drugs cannot solely be achieved by the efforts of the department of health alone, but requires the integration of the political players, the public health and those in the public policy to establish an integrated approach that can be applied to face the problem of drugs (Tarantola, 1). The national drug problem cannot also be addressed through the establishment of good drug treatment and rehabilitation services, since even though such efforts might help to address the problem of those who are already addicted to drug use, the approach does less to prevent the use of drugs by those who have not yet started using drugs (Reuter and Pollack, 341). The combined efforts of the police and the researchers in social crimes is an important concept towards addressing social crimes such as vandalism, drug and alcohol use, owing to the fact that such combined efforts serve as complimentary efforts that makes identifying and alleviating social crimes much e asier, than when the police department is left to address the crimes on its own (Baker and Wolfer, 47). According to the article, â€Å"Community Governance an Organized Approach to Fighting Crime†, by Joe Reiss, the police department on its own cannot be able to fight social crimes effectively, while the adoption of the community policing strategy either, may not be too helpful (Reiss, 8). The City of Anaheim in California is a good example of how the integrated efforts of the police, community policing and other city departments can help address social crimes. In this city, the combined efforts of the police, community preservation department, the public works department, the utilities department and the office of the attorney, reinforced by the community policing efforts made it possible to reduce the social neighborhood crimes by almost 80% in the 2000s (Reiss, 9). Through increased coordination and

Friday, October 4, 2019

Organizational Behavior---Individual Assignment Instruction Essay

Organizational Behavior---Individual Assignment Instruction - Essay Example An example of an organizational conflict that I witnessed was in a company that I worked part time during the last summer. In this organization, Faith, the chief engineer in charge of new product development brought a list of items to George, the procurement officer for purchase. However, George failed to sanction the purchase claiming that the products were too expensive and did not meet the cost cutting threshold that had been imposed by the organization. However, faith believed that George did not have trust in her abilities and hence the reason why he was constantly fighting her anytime a new spare needed to be purchased. To resolve this conflict, the business unit vice president ordered the two to report to the same executive who would evaluate the purchase orders in terms of cost-effectiveness and quality. This change of structure aligned the hitherto incompatible goals. In the case of the conflict between George and Faith, it was resolved by altering the organizational structure to fit the two parties. However, I have realized that in most cases most of the organizational conflict happens in teams. Wherever such conflict happens, the easiest solution would be to change the group composition. However, there are other times when the conflict is as a result of varying styles and values among team members. Naturally, when that occurs, the first thing that comes to the leaders mind is to replace the team members that do not agree with the styles or preferences of the teams. Over the years, I have observed that removing some people from the team may not always be possible since their skills might be needed or there might not be an available replacement for them. In the event that this happens, the most sensible way to mitigate such conflict is through focusing the team’s attention on a common enemy such as the competition. When people or even departments are taught on how to focus their attention on the enemies facing them instead of

Thursday, October 3, 2019

Roman Empire Culture Essay Example for Free

Roman Empire Culture Essay Wikipedias entry on the Fall of the Roman Empire is a comprehensive and multifaceted survey of the scholarship which seeks to indicate a certain period or event or series of events which caused the fall of the Roman Empire. One of the main differences between the Wikipedia entry and a traditional encyclopedia entry is the extensive analysis with which the Wikipedia entry is able to devote to sub-sections and sub-theories under the general banner of discussion.   Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   The question of assigning a specific date for the fall occupies a great deal of the Wikipedia article. The traditional date acknowledged is September 4, 476 when Romulus Augustus, Emperor of the Western Empire, was deposed by Odoacer. But the Eastern Empire continued until the fall of Constantinople nearly a century later in 1453. Other dates in contention are 395, the year of the death of Theodosius, the last time the Empire was united; the crossing of the Rhine by Germanic tribes in 406 after the withdrawal of the legions to battle Alaric I; or the disintegration of the western legions following the death of Stilicho in 408. Many scholars disdain the term â€Å"fall†, preferring to describe what was happening as a â€Å"complex transformation†.   The Wikipedia entry while seeming to dwell inordinately on a specific time or date of the fall is in actuality providing the researcher with a varied primer on the myriad theories which attend the question of historical dates of the Roman Empires fall.   Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   Though the tone of the Wikipedia entry is scholarly, the lengthy digressions and somewhat scattered patterns of information make the entry less streamlined than a typical encyclopedia entry. In addition, the numerous off-site links and cross-references can prove to be distractive. And although the Wikipedia entry itself closely resembles scholarly writing there can be no assurance regarding the veracity of off-site links.   Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   The most obvious bias that is apparent in the Wikipedia entry is resounding insistence that there is a date of collapse for the Roman Empire. The entry cites Edward Gibbon who argues the Roman population lost its way by allowing the Germanic tribes and other barbarian mercenaries a greater role in defending its interests. Gibbon claims Christianity was a contributing factor as well, turning the populations attention to other-worldly as opposed to here-and-now events.   Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   Rather than examine contradictory theories in detail, the Wikipedia entry consumjes most of its energy revealing the survey of theories which argue for a date of collapse for the Roma Empire.   Wikipedia surveys the   â€Å"Pirenne Thesis†, wherein Henri Pirenne argued the Empire continued until the Muslim conquests in the 7th century, which disrupted Mediterranean trade routes and depressed the European economy. Pirenne sees the crowning of the Frankish King Charlemagne as the first Holy Roman Emperor in 800 as a continuation of the Empire.   Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   But it is J. B. Bury’s contention in his â€Å"History of the Later Roman Empire†which receives critical attention in the Wikipedia article. His theory is that what amounted to a â€Å"perfect storm† of events combined to spell the downfall of the Empire:   Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   *Economic decline   Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   *Germanic expansion in the population and military   Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   *De-population of Italy   Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   *The treason of Stilicho   Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   *The murder of Aetius and the lack of a leader to replace him   Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   Bury says the Empire could have survived any of these events separately, but could not overcome the convergence of them.   Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   William Carroll Bark’s â€Å"Origins of the Medieval World† reasons that basic economics was the Empire’s undoing. As a pre-cursor to feudalism, the tenant farmer’s obligation was to pay a fixed assessment of taxes on his grain supply. The oppressive taxes kept the farmers impoverished and unlikely to move into the more prosperous middle class. In fact, what middle class there was was forced to become collectors of the taxes for the inefficient central government. Government coffers suffered as a result. Also, the scarcity of gold late in the Empire made matters worse. Inflation of the currency in relation to its value in gold resulted in more people demanding payment in gold. The government’s cash-flow problems required them to seek cheaper mercenaries as defenders.   Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   Radovan Richta says technology contributed to the Empire’s demise. The Germanic invention of the horseshoe and use of the new Chinese compass allowed mercenaries quicker access to Roman defenses.   Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   Arnold Toynbee and James Burke also examine economic causes at the root of the Empire’s fall. The Romans had no budgetary system and wasted available resources as a result. The economy was basically based on plunder rather than production of new goods, and that declined along with territorial expansion. Landowners were exempt from taxation, making revenue production inefficient and unfair. The middle-class, the backbone of any free economy, was nearly non-existent. Exports were scarce. Military and bureaucratic costs increased. In overthrowing Romulus Augustus, the barbarian conqueror Odoacer assumed neither the title nor the responsibility of governance.   Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   William H. McNeill in â€Å"Plagues and Peoples† notes a 20-year-long plague in the late second century killed half of Europe’s population. The reduced tax base was unable to support the government and military and the resultant economic and social decline also killed the Empire.   Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚     Ã‚   Further theories of the cause of collapse proliferate through the Wikipedia article. So much so that one begins to feel that each sub-section of the article has been contributed by an enthusiast of that particularly pet-theory, sacrificing a general tone of scholarship for a tone of   specificity and personal   expertise. Examples of this include Wikipedias survey of Peter Heathers theory: that the threat posed by the Sassanid Persian Empire has been overlooked as a cause for the Roman Empires fall. He used archaeological evidence to suggest the Romans were stretched militarily by their preoccupation with the Persians, allowing a succession of Huns, Goths, and Germanic barbarians access to their territory.   Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   A researcher who is searching for a very good primer regarding the abundance of theories which exist in scholarship to examine the historicism of the Roman Empires fall will find excellent information in the Wikipedia article, as a general and unverified outline of the scholarship. However, a deep-researcher would probably find the entry inconsistent, erratic, and of little value for serious scholarship as a go-to source; rather the Wikipedia seems to serve better as a thumbnail sketch of info and links to other sources of potential value. REFERENCE   Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   The Fall of the Roman Empire. wikipedia.com. Retrieved from the Internet March 16, 2007.

Retail Market Scenario of Aluminium Foil Industry

Retail Market Scenario of Aluminium Foil Industry ABSTRACT This research is an attempt at understanding the Retail Market Scenario of Aluminium Foil Industry in Mumbai. It studies the distribution channel in the industry, factors that have led to the presence of strong brands like Freshwrappâ„ ¢ and the likes in the Kitchen Foil sector. It also includes a detailed study of the impact of Advertising Sales promotion on Direct Sale and Brand Awareness in the said product category. The main Objectives are to infer whether advertising/ Sales promotion helps Direct Sale and Brand Awareness, to make the awareness of the product to let the customers know, what our product is, its benefit and advantages. How our product is different from competitors product. The methodologies used in the project revolve primarily around primary and secondary data collection via published reports of competitors and via survey (exploratory research). The findings are that the brand awareness of the product has increased more than double within two months duration and now we should promote the specific quality of our product and increase the sales by converting the awareness of the product into sales. About The Company INTRODUTION Name of the Organization: Eggfirst BBN India Advertising Design Pvt. Ltd. Establishment Year-2004 Firm Type-Pvt. Ltd. Nature of Business- Advertising Designing Level to Expand-International Philosophy: At Eggfirst BBN India, we share similar sentiments. And to achieve that, we work that extra hard. We put in that extra effort. We stretch that extra mile. And it all directly translates into superlative work for you. We follow the old fashioned mantra your success is our glory. Values- Integrity Honesty in every action Commitment On the foundation of integrity, doing whatever it takes to deliver, as promised. Passion Missionary zeal arising out of an emotional engagement with work Seamlessness Thinking and working together across functional silos, hierarchy levels, businesses And geographies. Strategy Planning and Research It all starts with providing a strategic direction for clients objectives. Strategy Planning:Putting years of experience and expertise to use, they formulate a unique, insightful strategy to successfully achieve clients marketing objectives. Market Research:Eggfirst backs their experience and knowledge by intensive and incisive research. Thoroughly analyzing the market conditions, current trends, case studies, competition and opportunitiesall to arrive at a winning strategy. Creative Strategy and Execution Eggfirst thoughts are often limited by a straightjacket of habits, norms, conventions and presumptions. Add to that iron boots of the fear of failure. Theres need to break-away from the constraints of traditionalism and explore the unknown. Unbound even by infinity. Thats exactly what Eggfirst do. They use creativity to give clients their brand the uniqueness. SERVICES Brand Building and Corporate Identity:A distinct brand identity that stands out from the crowd in a meaningful way. Campaign:Integrated messaging across media. Print:Strategically aligned and creatively driven ads newspaper, magazine and other print media. AV/ Multimedia:TVCs as well as audio-visual representation (linear or non-linear) for corporate presentations, product presentations, launch presentations, demo presentations, etc. Radio:Innovative, meaningful and effective radio jingles to communicate your message. Outdoor:Traditional outdoor collateral like hoardings, banners and bus-panels as well as BTL collateral such as wall paintings and shop-signages. Events, Exhibitions and Promotions:Event, Exhibition and Promotion specific campaigns that include theme ideation, pre-invitation mailers, stall backdrop design, event collateral design, AV presentation, post-event mailers and gift ideas. Internal Communication:Campaign ideation and execution for internally spreading specific messages like Customer Sensitivity, Employee/ Customer Feedback, Training/ Induction, CSR, IT Awareness, Voice of Employee, Employee Motivation etc Sales and Marketing Collateral:Newsletters, brochures, presentations, white papers, case studies, data sheets, POP collateral, posters, etc. Web:Interactive website using various technology platforms, Search Engine Optimization (SEO) and Search Engine Marketing (SEM) to drive traffic, and online campaigns (banners, mailers, newsletters etc.) including pay-per-lead email campaign. Direct Marketing:Communicating on a one-on-one basis with clients target audience through direct mailers, SMS campaign, telemarketing and other traditional as well as innovative direct marketing tools. SWOT ANALYSIS- a) STENGTH- Satisfy all needs of their customers. Delivering on time Creative and innovative in advertisement segment Quality output They have global exposure as well, with higher rewards appreciation. Team working environment is very efficient. b) WEAKNESS- Relatively new player in an extremely competitive business sector Not active into ATL advertising yet c) OPPORTUNITIES Can enter the global markets to attract global customers. Clients coming with new products to get advertisement. d) THREAT- Established Players as Competitors from domestic and international market Customers preference and taste being changed every now and then Relatively naive in the ever-blooming Advertising industry. Eggfirst BBN India is the Indian arm of BBN International, based out of Mumbai, India. A full-service advertising agency, Eggfirst offers end-to-end creative solutions for various business challenges. They are passionate about creating and fostering brands. They have a simple purpose: Create brands that people will love remember and buy. Through a combination of research, strategy, creativity and technology, they help their clients discover the potential of their brand, and unleash it. Some successful Contract- Jab ghar ki raunak badhani ho, diwaron ko jab sajana ho†¦ Come to, Eggfirst BBN India. The India focused arm of BBN International, Eggfirst BBN India is a full service ad agency offering end-to-end creative solutions for energizing brands. Paani mein rehkar bhi yeh kam gale, dhero kapde dhoye aur zyaada chale! Thats what most clients look for in their ad agency and thats exactly what they will find at Eggfirst BBN India. Combining the agility speed of a Concorde and the performance reliability of a Boeing 747, Eggfirst will take your brand on an enriching journey of aah se ah-a tak. Zyaada de ujala, din-o-din chalne wala, Eggfirst has soaked in the Indian summer for years now. Working at the ground level with some of the leading brands in India, they have rolled delightfully in the muddy puddle of marketing advertising, only to realise daag achche hai. Dhero Kapde dhoye aur Zyaada chale. Thats Eggfirst. Coming to Eggfirst BBN India with a marketing problem is like going to a restaurant when youre really hungry. Theres everything you care for (End-to-end advertising solutions). It offers a seven course meal (Research, Branding strategy, Creative strategy, Creative rendition, Media planning, Media buying, Launch). With the flavouring of clients choice (Creative, direct, humorous, emotional). Every item on the platter gets Eggfirsts special attention right from the time of handpicking the raw materials till the time they lays it out for their clients. Its a wholesome experience. Not only will the delicious food leave the client satisfied and delighted, the quality of service will simply stun them. Media planning and buying The final frontier, connecting with clients target audience in the most effective way Each brand is unique. So how why should the medium be common? Long back, a farmer in England, who used to rent out his cows to companies, came up with a unique and an extremely effective marketing strategy. He sprayed company logos on the cows. This helped the companies get recognition and visibility; increasing their brand equity.. Media Planning:Planning a mix of media, a judicious blend of traditional and innovative, in a way that it helps clients break-through-the-clutter and reach out to their target audience effectively Media Buying:Capabilities to buy media that best suits the strategy. Moreover, ensuring that ‘non-availability is never an obstacle in clients path Windfall Translating a product into a brand; a successful brand its easier said than done. An exceptional brand success story is scripted with an exceptional culture. And thats precisely what clients will find at Eggfirst BBN India. And a lot more Globalization Integration of global expertise and network with incisive understanding of Indian conditions The sales and marketing harmony Driven by the understanding that sale is the ultimate aim and marketing the means. Adding value, subtracting expenses Focused on adding tangible value, reducing wastages If clients were a lanternEggfirst would be the oil. If clients were a pajama, Eggfirst would be the strings. Clients Oberoi Eureka Forbes Honeywell Johnson Johnson HDFC Bank Deutsche Bank Ten sports Star JP Morgan etc. Objective of the project: To infer whether Advertising/ Sales promotion helps Direct Sale and Brand Awareness. To make the awareness of the product. To let the customers know, what our product is, its benefit and advantages. How our product is different from competitors product. Methodology: The methodology followed in this project involved the following Phases: Ø Collection of Data Ø Type of the project Ø Analysis of Data Ø Conclusion Recommendation Data Collection- Data is collected by following methods- Qualitative Research: Primary Research Field Work. Secondary Research Online. Comparative/ Industry analysis Qualitative Research: Qualitative Research is about investigating the features of a market through in-depth research that explores the background and context for decision making. There are two main qualitative methods depth interviews and focus groups. However qualitative research can also include techniques such as usability testing, brainstorming sessions and vox pop surveys. Primary Research- Primary research involves gettingoriginal datadirectly about the product and market. Primary research data is data that did not exist before. It is designed to answer specific questions of interest to the business This is about filling up questionnaire, and the questionnaires were filled by Retailers as well as Consumers with two different sets of Questions. I have done research at following places. Western Suburbs: Kandivli 6.Santacruz Bandra 7. Jogeshwari Dadar 8. Malad Lower Parel 9. Andheri Powai 10. Goregaon South Bombay: Colaba Napean Sea Road Kemps Corner Central Suburbs: Kurla Chembur New Bombay: Farthest Vashi Sanpada Total Samples: 300 (min) Secondary Research- Secondary marketing research, or desk research,already exist in one form or another. It is relatively cheap, and can be conducted quite quickly .However, it tends to have been collected for reasons other than for the problem or objective at hand. So it may be untargeted, and difficult to use to make comparisons (e.g. financial data gather on Australian pensions will be different to data on Italian pensions). Comparative/ Industry analysis- Comparative or industry analysis is includes analysis with respect to another player in the same field. It gives real picture where product stands in the market. Type of the project- Market research project Analysis of Data This involves analysis of data collected by above methods. Conclusion Recommendation After completion of the entire analysis, interpretation recommendation were made on the basis of figures and diagrams. Limitations of the study: Inadequate information. Sample Size. Cannot disclose the product name as per companys guideline. Misleading answers that might affect our conclusion. Unwillingness of the Retailer to answer. Biases and prejudice due to Sales margins on the Retailers opinions. Market size of aluminium foil- Aluminium foil is widely used, the experts according to their characteristics of different applications, it is divided into more than 20 varieties. Different countries due to differences in levels of economic development, consumption structure of aluminium foil big gap there. Developed countries in Europe and the United States, aluminium foil packaging products for 70 percent of the total demand. In the Chinese market, aluminium is mainly used as industrial raw materials; manufacturing, packaging and aluminium foil only 30 percent of the total domestic demand. Into the 21st century, market competition and product homogeneity of trends, to stimulate the rapid development of the product packaging. 2002, the global packaging market size has more than 500 billion U.S. dollars The estimated markets for aluminium foil containers are as follows: Competitive Analysis of Alumunium foil: The above analysis shows that who the major players in aluminium industry. Hindalco holds the 1st position and Gul Foil is on 5th position. LITERATURE REVIEW What is Aluminum Foil- Aluminium foil is the thin metal leaf aluminium with a thickness of not more than 0.2 mm. However, most commonly used foils have thickness of 0.006 mm. It is used for various reasons like, packaging of food, packaging of pharmaceuticals product etc. Packaging today responds to consumers demands for choice and convenience as well as changed production and distribution conditions and systems. By safeguarding product quality, packaging allows products to be transported and distributed locally, regionally and even globally, thereby making valuable food resources available to a wider population. In modern households, people increasingly turn to the use of fully-prepared meals, canned and frozen foods, in a wide variety of portion sizes, to save time in cooking and preparing meals. Packaging makes this possible. Raw Materials Aluminum numbers among the most abundant elements: after oxygen and silicon, it is the most plentiful element found in the earths surface, making up over eight percent of the crust to a depth of ten miles and appearing in almost every common rock. However, aluminum does not occur in its pure, metallic form but rather as hydrated aluminum oxide (a mixture of water and alumina) combined with silica, iron oxide, and titania. The most significant aluminum ore is bauxite, named after the French town of Les Baux where it was discovered in 1821. Bauxite contains iron and hydrated aluminum oxide, with the latter representing its largest constituent material. At present, bauxite is plentiful enough so that only deposits with an aluminum oxide content of forty-five percent or more are mined to make aluminum. Concentrated deposits are found in both the northern and southern hemispheres, with most of the ore used in the United States coming from the West Indies, North America, and Australia. Since bauxite occurs so close to the earths surface, mining procedures are relatively simple. Explosives are used to open up large pits in bauxite beds, after which the top layers of dirt and rock are cleared away. The exposed ore is then removed with front end loaders, piled in trucks or railroad cars, and transported to processing plants. Bauxite is heavy (ge nerally, one ton of aluminum can be produced from four to six tons of the ore), so, to reduce the cost of transporting it, these plants are often situated as close as possible to the bauxite mines. The Manufacturing Process Extracting pure aluminum from bauxite entails two processes. First, the ore is refined to eliminate impurities such as iron oxide, silica, titania, and water. Then, the resultant aluminum oxide is smelted to produce pure aluminum. After that, the aluminum is rolled to produce foil. Refining—Bayer process The Bayer process used to refine bauxite comprises four steps: digestion, clarification, precipitation, and calcinations. During the digestion stage, the bauxite is ground and mixed with sodium hydroxide before being pumped into large, pressurized tanks. In these tanks, called digesters, the combination of sodium hydroxide, heat, and pressure breaks the ore down into a saturated solution of sodium aluminates and insoluble contaminants, which settle to the bottom. The next phase of the process, clarification, entails sending the solution and the contaminants through a set of tanks and presses. During this stage, cloth filters trap the contaminants, which are then disposed of. After being filtered once again, the remaining solution is transported to a cooling tower. In the next stage, precipitation, the aluminum oxide solution moves into a large silo, where, in an adaptation of the Deville method, the fluid is seeded with crystals of hydrated aluminum to promote the formation of aluminum particles. Calcinations, the final step in the Bayer refinement process. Smelting Smelting, which separates the aluminum-oxygen compound (alumina) produced by the Bayer process, is the next step in extracting pure, metallic aluminum from bauxite. Although the procedure currently used derives from the electrolytic method invented contemporaneously by Charles Hall and Paul-Louis-Toussaint Hà ©roult in the late nineteenth century, it has been modernized. First, the alumina is dissolved in a smelting cell, a deep steel mold lined with carbon and filled with a heated liquid conductor that consists mainly of the aluminum compound cryolite. Next, an electric current is run through the cryolite, causing a crust to form over the top of the alumina melt. When additional alumina is periodically stirred into the mixture, this crust is broken and stirred in as well. As the alumina dissolves, it electrolytically decomposes to produce a layer of pure, molten aluminum on the bottom of the smelting cell. The oxygen merges with the carbon used to line the cell and escapes in the form of carbon dioxide. Rolling foil After the foil stock is made, it must be reduced in thickness to make the foil. This is accomplished in a rolling mill, where the material is passed several times through metal rolls called work rolls. As the sheets (or webs) of aluminum pass through the rolls, they are squeezed thinner and extruded through the gap between the rolls. The work rolls are paired with heavier rolls called backup rolls, which apply pressure to help maintain the stability of the work rolls. This helps to hold the product dimensions within tolerances. The work and backup rolls rotate in opposite directions. Lubricants are added to facilitate the rolling process. During this rolling process, the aluminum occasionally must be annealed (heat-treated) to maintain its workability. As the foil sheets come through the rollers, they are trimmed and slitted with circular or razor-like knives installed on the roll mill. Trimming refers to the edges of the foil, while slitting involves cutting the foil into several sheets. These steps are used to produce narrow coiled widths, to trim the edges of coated or laminated stock, and to produce rectangular pieces. For certain fabricating and converting operations, webs that have been broken during rolling must be joined back together, or spliced. Common types of splices for joining webs of plain foil and/or backed foil include ultrasonic, heat-sealing tape, pressure-sealing tape, and electric welded. The ultrasonic splice uses a solid-state weld—made with an ultrasonic transducer—in the overlapped metal. Finishing processes For many applications, foil is used in I V / combination with other materials. It can be coated with a wide range of materials, such as polymers and resins, for decorative, protective, or heat-sealing purposes. It can be laminated to papers, paperboards, and plastic films. It can also be cut, formed into any shape, printed, embossed, slit into strips, sheeted, etched, and anodized. Once the foil is in its final state, it is packaged accordingly and shipped to the customer. Quality Control In addition to in-process control of such parameters as temperature and time, the finished foil product must meet certain requirements. For instance, different converting processes and end users have been found to require varying degrees of dryness on the foil surface for satisfactory performance. A wet ability test is used to determine the dryness. In this test, different solutions of ethyl alcohol in distilled water, in increments of ten percent by volume, are poured in a uniform stream onto the foil surface. If no drops form, the wet ability is zero. The process is continued until it is determined what minimum percent of alcohol solution will completely wet the foil surface. Other important properties are thickness and tensile strength. Standard test methods have been developed by the American Society for Testing and Materials (ASTM). Thickness is determined by weighing a sample and measuring its area, and then dividing the weight by the product of the area times the alloy density. Tension testing of foil must be carefully controlled because test results can be affected by rough edges and the presence of small defects, as well as other variables. The sample is placed in a grip and a tensile or pulling force is applied until fracture of the sample occurs. The force or strength required to break the sample is measured. The Future of Aluminium Foil The popularity of aluminum foil, especially for flexible packaging, will continue to grow. Four-sided, fin-sealed pouches have gained wide popularity for military, medical, and retail food applications and, in larger sizes, for institutional food service packs. Pouches have also been introduced for packaging 1.06 to 4.75 gallons (4-18 litres) of wine for both retail and restaurant markets, and for other food service markets. In addition, other products continue to be developed for other applications. The increase in popularity of microwave ovens has resulted in the development of several forms of aluminum-based semi-rigid containers designed specifically for these ovens. More recently, special cooking foils for barbecuing have been developed. However, even aluminum foil is being scrutinized in regard to its environmental friendliness. Hence, manufacturers are increasing their efforts in the recycling area; in fact, all U.S. foil producers have begun recycling programs even though aluminum foils total tonnage and capture rate is much lower than that of the easy-to-recycle aluminum cans. Aluminum foil already has the advantage of being light and small, which helps reduce its contribution to the solid waste stream. In fact, laminated aluminum foil packaging represents just 17/lOOths of one percent of the U.S. solid waste. For packaging waste, the most promising solution may be source reduction. For instance, packaging 65 pounds (29.51 kilograms) of coffee in steel cans requires 20 pounds (9.08 kilograms) of steel but only three pounds (4.08 kilograms) of laminated packaging including aluminum foil. Such packaging also takes up less space in the landfill. The Aluminum Associations Foil Division is even developing an educational program on aluminum foil for universities and professional packaging designers in order to help inform such designers of the benefits of switching to flexible packaging. Aluminum foil also uses less energy during both manufacturing and distribution, with in-plant scrap being recycled. In fact, recycled aluminum, including cans and foil, accounts for over 30 percent of the industrys yearly supply of metal. This number has been increasing for several years and is expected to continue. In addition, processes used during foil manufacturing are being improved to reduce air pollution and hazardous waste. Few Brands prevailing in the market. FRESHWRAPP SUPERWRAP HOMEFOIL NUTRIWRAP JACKSON FRESHWRAPP: Hindalco is Asias largest integrated primary producer of aluminium and among the most cost-efficient producers globally. Its house foil brands include Superwrap, Freshwrapp and Freshpakk semi-rigid containers, which are convenient and popular with consumers. Delivering never-before-tried solutions to customers in India and across the globe, Hindalco has the distinction of being Indias premier supplier of foil and foil laminates — plain lacquered and printed Hindalcos best quality of Food Wrapping Foil that are basically used for wrapping food items such as chapatti, sandwiches and others. The product are available in different types of specification, they are made and developed from high quality materials. These products are available in different types specification. 11 micron X 300 mm 72 mtrs , 18 mtrs , 9 mtrs , 120 grams , 50 grams SUPERWRAP: Store About this product: Superwrap Aluminium Foil by Hindalco 72metre Keeps the food fresh and hygienic wherever you take.with this new Superwrap Pure Aluminium Foil by Hindalco. Mfg. by HINDALCO INDUSTRIES LTD. (foil division) HOMEFOIL: Hygienically safe for wrapping, storing, covering, sealing, baking and grilling of food products. Keeps food warm and fresh, with aroma and taste intact. Unique rust proof cutter for easy dispensing. Homefoil Jumbo Blue 75m x 300mm Code :A14HJB Homefoil Jumbo Yellow 35m x 300m, 500 gm Wt. Extra thick Code :A12JY Homefoil Jumbo Red 99m x 300mm Code :A8HJR NUTRIWRAP- Nutriwrap is aluminium foil which is mainly used for food packaging. It is an 11 micron aluminium foil which can be used for sweet boxes and Tiffin packaging. Ø 11 micron being used against market standard of 9 micron Ø matching international standards Ø embossed foil being launched for the first time in india Ø better strength more value for money Ø edge over competitors Products: Ø 9 meters pack (economy, standard, premium ) for house hold use. Ø special economy size of 225mm width introduced for sweet boxes . Ø 18 meters institutional pack . Ø 72 meter jumbo pack for bulk users (hotels, mass catering) Ø pull-up sheets for roti-wrap, sandwich-wrap, fast food / snacks restaurant. Why Aluminium Foil Freezer-to-oven convenience The only packaging that can withstand extreme temperature changes, aluminum can go from the freezer to the oven to the table saving time during food preparation. Microwaveability Its true aluminiumfoil containers can be used in microwave ovens!In fact, foods heat more thoroughly in aluminium than in plastic and retain more of their original texture and flavor. Transportability Aluminium containers are leak-resistant, sturdy, stackable, and keep foods fresher than plastic or Styrofoam containers. Easy clean up Choose easy clean-up or no clean-up. After cooking, save your aluminum containers and recycle them. Tri-oven ability Not only can aluminium containers be used in a microwave oven, they also stand up to conventional ovens and toaster ovens without melting, charring, or compromising the foods original flavour. These attractive properties of rolled aluminium used in packaging can be summarised (1) Durability and Strength Aluminium foil is commonly produced in the 1000 series alloys, alloyed only with iron and silicon. These alloys work harden when subject to cold deformation. The thickness (gauge), alloy and temper can be chosen so that the exact properties required can be achieved. Stamped foil containers therefore retain their shape and rigidity. (2) Lightness The low density and thinner sections of aluminium compared with some competing packaging materials means a reduced weight, saving energy in transport. (3) Thermal Conductivity Aluminium is an excellent conductor of heat and therefore the chilling and heating of the contents of aluminium packaging can take place quickly, with minimal thermal gradients. (4) Heat Resistance Aluminium packaging resists a very wide range of temperature, from the very cold to the very hot. There is no risk of cracking, melting or burning. Aluminium packaging products can be stored in the coldest deep freeze and heated in the hottest oven. (5) Barrier Properties Aluminium foil acts as a total barrier to light, gases and liquids and can extend the useful life of foodstuffs for long periods of time, measured in years. (6) Food and Drink Compatibility The vast majority of foods and drinks have no adverse effects on uncoated aluminium, so there is no contamination. With very acid or alkali ingredients a wide range of food-contact coatings are available affording full protection to the contents of the foil packaging or the can. (7) Decorative Potential Aluminium foil and can stock is compatible with all printing processes so that the contents of the foil or the can be attractively

Wednesday, October 2, 2019

gatcolor Color of Money in F. Scott Fitzgerald’s The Great Gatsby :: Great Gatsby Essays

The Color of Money in The Great Gatsby  Ã‚  Ã‚      A major aspect of The Great Gatsby was the effect that money has on each one of the characters.   Money influenced Daisy’s love, it influenced Tom life, influences Nick’s wants, Jordan’s standards, and money also pushed Gatsby to get what he lost.   Ã‚  Ã‚   The effect money has on Daisy is noticed from the beginning.   She is married to a wealthy man in which she says she loves.   The love for her husband is not the same love that she has had with other men. This love is influenced mainly by the amount of money he has.   She has experienced true love, but not with husband or a wealthy man.   The story tells us about her love with a poor man when she was younger living in Tennessee.   Daisy came from a wealthy family so it was expected of her to marry a wealthy man whether or not she really loved him.   Not only did money influence the people that she was interested, but how she looked at anyone that did not have money.   Ã‚  Ã‚   Money also influenced Daisy’s husband Tom.   Tom has always been wealthy.   He was born in to the wealth, and raised in it.   Tom’s money was considered to be old money that also said that he was influential.   Tom looked at people that did not have money as if they were no ones.   Tom had a mistress that did not have money, but he would have never thought of marrying her because she was poor.   Tom treats people how ever he wants because he has the money and they do not.   Ã‚  Ã‚   Nick is a man that has a fair amount of money, but he is struggling to live the life that he is trying to make it in.   Nick thinks that money is the only thing in the world.   He is struggling to make more so that he can live the life that he wants.   Nick visits his cousin Daisy in hopes that her husband might somehow get him a job that pays good money.   The house that Nick lives in also tells how much money he has.   The house is fairly small, but it is in the West Egg that is an area which was for the people that have money.   Nick was content to live in the West Egg although the people that really have money would live in the East Egg.

Tuesday, October 1, 2019

Around The Way Love :: essays research papers

Around the Way Lover This is story all about how my life got flipped turned upside down I like to take a minute just sit right there, Ill tell you how I became in love with the girl around the way. In the summer of 1995, I met this beautiful Mexican girl that just moved on my block. I was only in 5th grade and she was in 6th and 1year  ½ older than I was. I met her threw my friends that I played with everyday on my block. When I walked outside one day I saw this unfamiliar girl coloring with my friends on the sidewalk. I asked my best friend Brian who she was and he told me she was the new girl on the block. When Brian and I walked over, to go talk to our friends, I sat down right next to the new girl and asked her what her name was. She said Bianca but In a really shy voice. Through out the whole summer I talked to her and got to really know her. Then when the school year started I remember always getting home and trying to get all my homework done just so I could go outside and talk with her. Then about 4 months after meeting unfamiliar face, I told my friend’s, that I liked Bianca and I wanted to go out with her. But all my friend told me was to go and ask her out myself. So about a month later I finally got the guts to ask her while I was walking her home from our friend’s house. I remember I was so scared while I was asking her and she could tell I was because I was pretty much stuttering while talking to her. Then finally she spoke out saying, â€Å"are you trying to ask me out?† Then I said, â€Å"yes.† She said she doesn’t know because her mom doesn’t want her to have a boyfriend and she would tell me the next day. Then I went back and told all 5 of our friends that she said she would tell me the next day. The rest of that night we were outside all I could think about is what her answer would be. Then the next day about 12:30p.m. my friend called me up and said that she talked to Bianca and she was going to say †no,† because I was younger than she was.

Related Literature on Crm Essay

According to Gartner Inc., the provider of research and analysis on the global information technology industry, the estimated size of the CRM software market in Europe, the Middle East, and Africa was approximately $2.3 billion in total software revenue in 2006. The forecast indicated that the market will have an annual growth rate of 11.3%, which will result in revenue of approximately $3.9 billion by 2011. Companies based all over the world are developing their own approaches to the CRM business strategy in order to increase their efficiency and effectiveness in operations. With the wide spread of CRM, problems and issues examined in this study are apparently not unique to the U.S. Heinrich (2005) examined the role of CRM in the development of the relationship CRM in Russia and US Journal of Technology Research Page 4between the customer and the company in the context of goal implementation. He addressed the process goals of CRM involved in the development of the relationship including building trust, the transaction, and the conversion to a social relationship. He found little relationship between the collection of data and the success of the salesperson and identified 10 relationship motive categories of customers including: gratitude oriented, prestige oriented, collective oriented, experience oriented, and security oriented. CRM, in his view, is a tool not as an end but the means to the end. Nairn (2002) says the origins of CRM can be traced back to the July issue of the 21st volume of the Journal Marketing where â€Å"segmentation† was first mentioned in 1956. Put literally CRM is the practice of managing relationships differently within different customer segments; with the advent of information technology and the application of statistical research methods, the ability to segment customers has become accessible to virtually any organization; as a result the CRM industry grew exponentially from the mid to late 1990s. Vendor hype would have the market believe that CRM technology applications are a panacea for all things related to the customer, yet the market is replete with CRM technology implementation failures resulting in billions of wasted investment dollars, all in search of a CRM nirvana that never eventuated. Starkey & Woodcock (2002) state that contributors to CRM failure include managerial short-term focus, failure to see change through, ignoring the basics of what defines good CRM and business performance, making CRM too complicated, CRM existing functional and departmental silos, customer management techniques and practices not widespread and poor implementation of customer management projects to name just a few. Enterprise web identity If you work within a larger organization, always make your relationship to the larger enterprise a clear and meaningful part of your site design. If your institution has an identity program or a web template system, use it. Adopting the design standards of the larger enterprise can save you a lot of time and money. Institutions notorious for poor governance—universities, government agencies, large nonprofit agencies—also often have chaotic web sites. Large companies sometimes have the same problems, but the standards and norms of corporate identity programs are well established in the business world, and most corporate sites start with the expectation that everyone will share a common look and feel and user interface and that each discrete corporate site will project a clear relationship to the parent enterprise.